Patents, Brands, Industry and Intellectual Property Forgery |
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Services  The brand is the main assets of a lot of companies, in which is greater the effort of all the Production and Marketing Policies. Also, to the 65% of the succesfull brands has, at least, one disloyal competitor within the market before a year.The brand registry gives to the company the exclusive right to prevent the commercialize of third parties of exactly or similar products with the same brand or using a so similar brand that can make a confusion. With the industry desing protection, by means a registry in a national or regional office of Industrial Property, the owner get exclusive rights in order to prevent its reproduction or non authorized copy by third parties. A patent gives to its owner the exclusive rights to prevent to the others the commercial use of the patented invention, in this way, the doubt, risk and imitators competence are reduced. The protection of Industrial Property rights can be, in a legal seat, to carry out by penal or civil way. The recent jurisprudence of the High Court was reconized that the brand is more than a name and their fundamental elements are the colors, the forms, the graphic desing and the mix of this in the brand manufacture.
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